Perfume & Fragrance UGC Creators

About this campaign

I would not select LinkedIn or Facebook for this campaign. Instagram + TikTok + Shorts are the strongest fit for visually demonstrating perfume.

We are looking for creators who enjoy beauty, fragrance, and lifestyle content to create authentic UGC featuring a perfume.

Creators will receive the perfume and create natural, visually appealing content that shows their genuine first impression and personal experience with the fragrance.

Content can include:

* Unboxing and packaging shots

* First impression after trying the fragrance

* Describing the scent in your own words

* How you would wear it and for which occasions

* Day-to-night or everyday fragrance styling

* Close-up product shots and application

* A short personal review or recommendation

Please keep the content natural and conversational rather than overly scripted. We want viewers to understand what the fragrance feels like from a real creator's perspective.

Avoid making unsupported claims about longevity, ingredients, health benefits, or performance. Only describe your actual experience with the product.

Creators should clearly disclose the sponsored or gifted relationship where required by the platform and applicable advertising guidelines.

Ideal creators:

* Beauty, fragrance, fashion, lifestyle, or self-care content

* Comfortable appearing on camera

* Good lighting and clear video quality

* Natural speaking style

* Authentic engagement with their audience

* Experience creating short-form video is preferred

Deliverable:

1 short-form video suitable for Instagram Reels, TikTok, or YouTube Shorts.

The goal is simple: create genuine fragrance content that feels like a real recommendation from a creator, not a traditional advertisement.

Campaign requirements

First Draft Media is looking for creators who match these platforms, niches, and content themes.